Pub quiz study tests if calorie counts curb drinking

NCT ID NCT07103967

Completed Knowledge-focused Sponsor: University of Liverpool Source: ClinicalTrials.gov ↗

First seen Jun 25, 2026 · Last updated Jun 27, 2026 · Updated 1 time

Summary

This study tested whether showing calorie information on alcohol or reducing serving sizes can lower how much people drink. Over 300 regular drinkers took part in a real-world pub quiz setting. Researchers measured alcohol units and total calories consumed during the evening.

What this could mean

Our plain-language read of the trial. This is informational only — not medical advice or a prediction.

What this could lead to: If successful, this could point toward simple, low-cost ways to help people drink less alcohol and reduce calorie intake.
What could go wrong: This is a small, completed real-world experiment, not a clinical treatment. Results may not apply to all settings or lead to lasting behavior change.

This is an AI summary of the original study and may miss details. Read our disclaimer.

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Conditions

The condition(s) this trial relates to.

Obesity obesity disorder Overweight

As listed by the trial registrant

The condition terms exactly as the trial's registrant entered them.

ALCOHOL OBESITY AND OVERWEIGHT

Contacts and locations

Locations

University of Liverpool

Liverpool, L83UH, United Kingdom

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