Virtual store tests if smokers will ditch cigarettes for pouches

NCT ID NCT07213947

Summary

This study aimed to understand if nicotine pouches could be a good substitute for cigarettes. Researchers recruited over 1300 tobacco users online and had them use a virtual store to see if they would switch to nicotine pouches when cigarette prices changed. The goal was to gather knowledge about consumer behavior, not to test a treatment or cure.

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Contacts and locations

Locations

  • University of Kentucky Turfland Medical Center, Department of Family and Community Medicine

    Lexington, Kentucky, 40503, United States

Conditions

Explore the condition pages connected to this study.