Pot ads promise mental health relief – but do they trick buyers?
NCT ID NCT07216911
First seen Nov 01, 2025 · Last updated May 14, 2026 · Updated 28 times
Summary
This study looks at how online cannabis ads that claim to treat anxiety or depression affect what people buy. About 2,000 light-to-moderate cannabis users with mild to severe anxiety or depression will shop in a realistic online store. Researchers will see if these ads make people buy more or stronger cannabis, and if warning labels can reduce that effect. The goal is to help create better rules for cannabis advertising.
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Summaries may miss details or leave out important information. Before applying or accepting participation, make sure you have read and understood the full study. Curemydisease.com takes no responsibility whatsoever for anything missed, misunderstood, or acted upon as a result of our summary — we know it does not capture everything.
This is a summary of the original study . Summaries may miss details or leave out important information. Before applying or accepting participation, make sure you have read and understood the full study. Curemydisease.com takes no responsibility whatsoever for anything missed, misunderstood, or acted upon as a result of our summary — we know it does not capture everything.
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Study contacts
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Contact
Phone: •••-•••-•••• Email: •••••@•••••
Locations
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Center for Technology and Behavioral Health (CTBH), Geisel School of Medicine at Dartmouth College
Lebanon, New Hampshire, 03766, United States
Contact Phone: •••-•••-•••• Email: •••••@•••••
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