University Of Essex
Clinical trials sponsored by University Of Essex, explained in plain language.
-
Study reveals simple link changes boost vaccine email trust
Knowledge-focused CompletedThis study tested how different weblink designs in digital vaccination invitation emails affect trust and willingness to book an appointment. Over 4,000 participants from the UK and US viewed one of three email versions with different link formats. The goal was to find which link…
Phase: NA • Sponsor: University of Essex • Aim: Knowledge-focused
Last updated Jun 27, 2026 12:10 UTC
-
Could a simple link change boost vaccine trust?
Knowledge-focused CompletedThis study tested how different web link formats in vaccination invitation emails affect trust and willingness to book an appointment. Over 1,200 participants from the UK and US viewed one of three email versions with different link styles. The goal is to find the most trustworth…
Phase: NA • Sponsor: University of Essex • Aim: Knowledge-focused
Last updated Jun 27, 2026 12:08 UTC
-
Simple link change boosts vaccine email trust, study finds
Knowledge-focused CompletedThis study tested whether the design of weblinks in digital vaccination invitations affects trust and willingness to book an appointment. Over 1,200 adults from the UK and US viewed either a standard or a clearer, more transparent weblink. The goal was to see if a better link mak…
Phase: NA • Sponsor: University of Essex • Aim: Knowledge-focused
Last updated Jun 27, 2026 12:05 UTC