Can instagram posts change how women think about breast cancer screening?
NCT ID NCT07820124
First seen Sep 15, 2026 · Last updated Sep 16, 2026 · Updated 1 time
Summary
Researchers are testing three ways to deliver the same breast cancer and early-detection education to adult women: a private Instagram account, a dedicated website, and an electronic brochure sent through WhatsApp. A fourth group receives no education. The study measures whether these formats change women's beliefs about screening and their prevention behaviors after 12 weeks.
What this could mean
Our plain-language read of the trial. This is informational only, not medical advice or a prediction.
- Active substance
- Breast cancer education delivered through Instagram, a website, or a WhatsApp e-brochure
- What this could lead to
- If one format works better, health programs could use it to reach more women with early-detection information and encourage screening.
- What could go wrong
- This is a small, short study of 120 women in Turkey. Better beliefs or intentions after 12 weeks may not translate into more mammograms, and results may not apply to other countries or age groups.
This is an AI summary of the original study and may miss details. Read our disclaimer.
Study facts
What this study's own registry entry says, in plain language.
- Phase
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Not a phased trial
Phase numbers describe drug development. The registry uses this when they do not apply, as it does for trials of devices, procedures or behaviour changes, and for observational studies.
- Participants
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120 people
The number who actually took part.
- Started
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Jun 2022
- Finished
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Dec 2022
- Lead sponsor
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Other sponsor
The registry's catch-all category, for sponsors it does not file as a company, a government agency, or a research network.
Who can take part
This study's own entry requirements. Only the study team can say for certain whether you qualify.
- Ages
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20 years and older
- Sex
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Female participants only
- Healthy volunteers
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Accepted
You do not need to have the condition being studied to take part.
Show the full entry requirements Hide the full entry requirements
Copied word for word from the study's registry entry, so the wording is the study team's rather than ours.
Inclusion Criteria: * Female * Aged 20 years or older * Able to read Turkish * Consistent internet access * Provided electronic informed consent Exclusion Criteria: * Could not be reached during the study * Visual, hearing, or speech impairments that prevented participation
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Conditions
The condition(s) this trial relates to.
As listed by the trial registrant
The condition terms exactly as the trial's registrant entered them.
Contacts and locations
Locations
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Gumushane University
Gümüşhane, Gümüşhane Province, 29100, Turkey (Türkiye)
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