Brain scans reveal why some kids Don't overeat after watching food commercials

NCT ID NCT05073185

First seen Jun 27, 2026 · Last updated Jun 27, 2026

Summary

This study looks at why some children are less affected by food advertising than others. Researchers will use brain scans and eating tests in 200 kids aged 7-9 to find traits that protect against overeating. The goal is to understand what makes certain children resilient to food-cue triggered overeating, which could help prevent childhood obesity.

What this could mean

Our plain-language read of the trial. This is informational only — not medical advice or a prediction.

What this could lead to
If successful, this could reveal why some children are naturally resilient to food advertising, pointing toward new ways to prevent childhood obesity.
What could go wrong
This is an observational study, not a treatment trial. It may only describe differences without leading to a practical intervention, and results may not apply to all children.

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Conditions

The condition(s) this trial relates to.

Feeding Behavior Obesity obesity disorder Pediatric Obesity

As listed by the trial registrant

The condition terms exactly as the trial's registrant entered them.

Contacts and locations

Study contacts

  • Contact

    Phone: •••-•••-•••• Email: •••••@•••••

  • Contact

    Phone: •••-•••-•••• Email: •••••@•••••

Locations

  • The Pennsylvania State University

    RECRUITING

    University Park, Pennsylvania, 16802, United States

    Contact

    Contact Phone: •••-•••-•••• Email: •••••@•••••

    Contact Phone: •••-•••-•••• Email: •••••@•••••

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