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Virtual reality snacks: can fake food fool your brain?

NCT ID NCT07320209

Knowledge-focused Sponsor: Marmara University Source: ClinicalTrials.gov ↗

What the study statuses mean

This study's is highlighted.

Recruitment status, easiest to join first

Recruiting now This study
This trial is taking on new participants right now.
Not yet recruiting
Registered, but not yet taking participants.
By invitation only
Not open to general applications. Only people the study team invites can take part.
Paused
Paused for now. It may or may not start again.
Ongoing
Running, but no longer taking on new participants.
Completed
The trial has finished. Results may not be published yet.
Stopped early
Stopped early, before it reached the end. That can be for many reasons, including safety.
Cancelled
Cancelled before anyone took part.

Expanded access (not trials)

Expanded access
Not a trial. This treatment can be requested outside a study, case by case, for people who qualify.
Expanded access (paused)
Not a trial. The treatment can normally be requested outside a study, but is unavailable right now.
Expanded access (ended)
Not a trial. The treatment could once be requested outside a study, but no longer can.
Approved
The treatment has been approved, so it is available normally rather than through this programme.

When the status isn't known

Details not published
The full record has not been published yet, so there is little to show here.
Status unknown
This status has not been confirmed recently, so it may be out of date.

First seen Jun 27, 2026 · Last updated Jun 27, 2026

Summary

This study looks at how seeing, hearing, and smelling food in a virtual reality (VR) environment changes food cravings and body responses. Thirty-four healthy adults will have their brain activity, saliva, blood sugar, and temperature measured while exposed to real and virtual food cues. The goal is to understand eating behavior and help develop VR tools for healthier eating.

This is an AI summary of the original study and may miss details. Read our disclaimer.

Study facts

What this study's own registry entry says, in plain language.

Phase

Not a phased trial

Phase numbers describe drug development. The registry uses this when they do not apply, as it does for trials of devices, procedures or behaviour changes, and for observational studies.

Participants

About 34 people

The number the study aims to enrol. It can still change while the study runs.

Started

Apr 2026

Expected to finish

Oct 2026

An estimate. End dates often move.

Lead sponsor

Other sponsor

The registry's catch-all category, for sponsors it does not file as a company, a government agency, or a research network.

Who can take part

This study's own entry requirements. Only the study team can say for certain whether you qualify.

Ages

18 years and older

Sex

Anyone

Healthy volunteers

Accepted

You do not need to have the condition being studied to take part.

Show the full entry requirements

Copied word for word from the study's registry entry, so the wording is the study team's rather than ours.

Inclusion Criteria: * Being over 18 years of age. * Individuals with a normal Body Mass Index according to the WHO classification. * No known food allergies or eating disorder diagnoses. * Voluntarily agree to participate in the study and sign an informed consent form. * Be physically and psychologically suitable for virtual reality environment and electroencephalography (EEG) recording applications. Exclusion Criteria: * History of any neurological disease (e.g., epilepsy, vertigo) that may prevent the use of virtual reality goggles * Allergy, intolerance, or sensitivity to foods used in the experimental procedure (e.g., chocolate biscuits, pickles) * Significant loss or impairment of vision, hearing, or sense of smell. * Sensitivity to the use of virtual reality devices (e.g. history of cyber sickness such as nausea, dizziness, etc.) * Use of psychiatric medication, antidepressants, neuroleptics, or medication that may affect neurological status * History of psychological conditions that may affect the working process, such as attention deficit, anxiety disorder, or panic attacks. * Any discomfort in the salivary glands, insufficient saliva production, or dry mouth. * Consumption of more than 21 units of alcohol per week (as this may affect food cravings and physiological parameters). * History or diagnosis of abnormal brain electrical activity that may affect EEG measurements. * History of substance dependence or any mental disorder that may affect cortical activity. * Conditions that prevent body composition analysis (BIA) measurements (e.g. use of a pacemaker, limb amputation, lymphoedema, etc.). * The presence of any language or cognitive barrier that prevents communication.

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As listed by the trial registrant

The condition terms exactly as the trial's registrant entered them.

Healthy participants

How to take part

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  1. The places running it

    1 site. The list below names each one and where it is.

  2. The official record

    ClinicalTrials.gov lists the study team's own contact details, including names and phone numbers. We don't republish those.

    Open the record ↗

  3. A doctor treating you

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Contacts and locations

Locations

  • Marmara University, Faculty of Health Sciences

    RECRUITING

    Istanbul, Maltepe, 34854, Turkey (Türkiye)

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