Can a simple message help smokers use fewer cigarettes? new study aims to find out.

NCT ID NCT06787937

First seen Jun 27, 2026 ยท Last updated Jun 27, 2026

Summary

This study looks at whether giving smokers very low nicotine cigarettes (VLNCs) along with educational messages about them leads to smoking less, compared to just using VLNCs alone. About 1,230 adult smokers will be split into two groups and followed for several weeks. The goal is to see if the messages make a real difference in how many cigarettes people smoke each day.

What this could mean

Our plain-language read of the trial. This is informational only โ€” not medical advice or a prediction.

Active substance
Very low nicotine cigarettes (VLNCs) and behavioral messaging
What this could lead to
If it works, this could show that combining educational messages with reduced-nicotine cigarettes helps people smoke less, pointing toward better public health campaigns.
What could go wrong
This is a behavioral study, not a treatment trial. Results may not apply to all smokers, and the effect of messages alone may be small or short-lived.

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Conditions

The condition(s) this trial relates to.

Smoking

As listed by the trial registrant

The condition terms exactly as the trial's registrant entered them.

Contacts and locations

Locations

  • Emory University

    RECRUITING

    Atlanta, Georgia, 30322, United States

  • Georgia State university

    RECRUITING

    Atlanta, Georgia, 30303, United States

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