Restaurant rewards program steers kids toward healthier meals
NCT ID NCT04334525
First seen Jun 24, 2026 · Last updated Jun 27, 2026 · Updated 1 time
Summary
This study tested whether using special placemats that promote healthy kids' meals, combined with a reward card that offers a free meal after six healthy purchases, could encourage children ages 4-8 to choose healthier options at quick-service restaurants. Over 550 families participated across six restaurant locations. The goal was to see if these simple, low-cost strategies could improve children's meal choices and reduce calories, fat, and sugar ordered.
What this could mean
Our plain-language read of the trial. This is informational only, not medical advice or a prediction.
- Active substance
- Choice architecture and repeated exposure (behavioral intervention using placemats and reward cards)
- What this could lead to
- If successful, this approach could help families make healthier choices when eating out, potentially reducing childhood obesity and improving long-term eating habits.
- What could go wrong
- This is a small, completed study in just six restaurant locations, so results may not apply everywhere. The intervention is behavioral, so lasting change depends on continued use and family motivation.
This is an AI summary of the original study and may miss details. Read our disclaimer.
Study facts
What this study's own registry entry says, in plain language.
- Phase
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Not a phased trial
Phase numbers describe drug development. The registry uses this when they do not apply, as it does for trials of devices, procedures or behaviour changes, and for observational studies.
- Participants
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554 people
The number who actually took part.
- Started
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Nov 2019
- Finished
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Nov 2024
- Lead sponsor
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Other sponsor
The registry's catch-all category, for sponsors it does not file as a company, a government agency, or a research network.
Who can take part
This study's own entry requirements. Only the study team can say for certain whether you qualify.
- Ages
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4 to 8 years
- Sex
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Anyone
- Healthy volunteers
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Not accepted
This study is not open to healthy volunteers. The entry requirements below say who it is open to.
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Copied word for word from the study's registry entry, so the wording is the study team's rather than ours.
Inclusion Criteria: * Fluent in English (parent/guardian \& child) * 18 years or older (parent/ guardian) * Between the ages of 4-8 years (child) * Eats food from restaurants at least 2-3 times per month (child) * Does not have allergies that preclude safe participation in the study (child) * Eating a meal in the restaurant at the time of recruitment/baseline assessment * Did not participate in pilot phase of this study, which involved taste tests of possible healthier meal options at the same restaurant chain Exclusion Criteria: * Is under 18 years of age (parent/ guardian) * Does not have a child in the range of 4-8 years * Does not speak English fluently (parent/guardian \& child) * Does not eat food from a restaurant at least 2-3 times per month (child) * Has food allergies that preclude safe participation in the study (child) * Not eating a meal in the restaurant at recruitment/baseline * Participated in pilot phase of this study, which involved taste tests of possible healthier meal options at the same restaurant chain
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As listed by the trial registrant
The condition terms exactly as the trial's registrant entered them.
Contacts and locations
Locations
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State University of New York at Buffalo
Buffalo, New York, 14214, United States
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