POPULATION HEALTH

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VR food ads under the microscope: does virtual snacking lead to real snacking?

Knowledge-focused Recruiting now

This study aims to understand how seeing food advertisements in virtual reality affects young adults' snacking, hunger, and buying plans. Researchers will compare two groups: one seeing VR food ads and one seeing non-food VR content. About 200 Black and white adults aged 18-24 wi…

Matched conditions: POPULATION HEALTH

Phase: NA • Sponsor: NYU Langone Health • Aim: Knowledge-focused

Last updated Mar 02, 2026 15:28 UTC

POPULATION HEALTH

Get alerted when new POPULATION HEALTH trials appear

VR food ads under the microscope: does virtual snacking lead to real snacking?