Do influencers make vaping look cool? 700 teens watched videos to find out
NCT ID NCT07420842
Summary
This study aimed to understand how social media influencers affect teenagers' views on e-cigarettes. Researchers showed 700 California teens aged 14-17 different short videos of influencers promoting vaping, some with fitness themes. They then measured how the teens perceived the harm, appeal, and their own likelihood of trying e-cigarettes.
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Locations
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Qualtrics, survey was administered online
Seattle, Washington, 98101, United States
Conditions
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