Teens swayed by influencer age and fitness content in vaping ads
NCT ID NCT07420842
First seen Feb 28, 2026 · Last updated Jun 16, 2026 · Updated 20 times
Summary
This study looked at how social media influencers affect what teens think about e-cigarettes. 700 adolescents aged 14-17 watched videos of influencers promoting vaping, with some videos showing fitness activities and others not. After watching, they rated how harmful they thought e-cigarettes were, how appealing they seemed, and whether they might try them. The goal was to understand how influencer age and content style influence teen perceptions.
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This is a summary of the original study . Summaries may miss details or leave out important information. Before applying or accepting participation, make sure you have read and understood the full study. Curemydisease.com takes no responsibility whatsoever for anything missed, misunderstood, or acted upon as a result of our summary — we know it does not capture everything.
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Locations
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Qualtrics, survey was administered online
Seattle, Washington, 98101, United States
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